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Hudson Mills, the brick mill buildings in Hudson, MA, where the Rootless Agency studio is

Meet the people behind Rootless

These are the people who will work on your brand, your website, your apps and your content, from the first coffee to launch day and after.

Read our back story

Our home: Hudson Mills43 Broad St, Hudson, MA

The Rootless team

Portrait of Greta Portrait of Greta Bajrami, Rootless Agency team
Co-founder

Business strategy, Public speaking

Greta

Greta came to the U.S. from Albania at nine, earned a business administration degree at Worcester State University, and went from roofing foreman to founder of Golden Group Roofing, a leading roofing company in Massachusetts. She won the EY Entrepreneur Of The Year 2023 New England Award and made the Boston Business Journal’s 40 Under 40. Still, Greta felt rootless. Golden Group had been juggling agencies that did not talk to each other, so she and Xhulio started Rootless: one agency that does it all, business first.

Portrait of Xhulio Portrait of Xhulio Jamaku, Rootless Agency team
Co-founder

Software engineering, UI/UX

Xhulio

Xhulio graduated as Valedictorian of Epoka University in Albania and moved to the USA in 2017, where he worked as a full stack software engineer across back end, front end and UI/UX design. He brings that engineering background to every brand, website and app Rootless makes, and he holds the agency to one rule: we work with our clients, not for them.

Portrait of Rei Portrait of Rei, Rootless Agency team
Senior Graphic Designer

Brand design, Product design

Rei

Rei is a senior graphic designer with more than a decade of experience designing brands. His projects range from product design, such as water bottles, to abstract brands that live entirely in digital form. He is as comfortable designing something a customer holds in their hand as something that only exists on a screen. Rei works alongside his sister Sindi on the Rootless team.

Portrait of Sindi Portrait of Sindi, Rootless Agency team
Senior Graphic Designer

Graphic design, Brand design

Sindi

Sindi is a senior graphic designer with more than a decade of experience. At Rootless she works alongside her brother Rei on brand work, helping clients shape how their business looks and comes across. Talent clearly runs in the family. With Sindi and Rei on a project, a client’s brand is in the hands of two designers with years of practice behind them.

Portrait of Dea Portrait of Dea, Rootless Agency team
Web Designer

Web design, UI/UX, Web apps

Dea

Dea has more than a decade of experience in web design and UI/UX for web apps. What sets her apart is the way she weaves a brand’s elements into the website itself, turning a visit into a creative journey through the brand instead of a page of plain visuals. At Rootless, Dea designs the sites and web apps where a client’s brand comes to life online.

Portrait of Amarda Portrait of Amarda, Rootless Agency team
WordPress Developer

WordPress, Web development

Amarda

Amarda is a WordPress developer with more than three years of experience in development and a degree in computer science. At Rootless, Amarda builds and handles the agency’s WordPress sites, turning designs into working websites and looking after them once they are live. When a client’s site runs on WordPress, Amarda is the one making sure it works the way it should.

Portrait of Elvi Portrait of Elvi, Rootless Agency team
Video Editor

Video editing, Hype videos

Elvi

Elvi has spent more than five years in video editing and videography, with a specialty in hype videos and hype brand videos for social media and websites. These are energetic pieces made to grab attention and give a brand momentum. At Rootless, Elvi shoots and edits that kind of video for clients, both for their social channels and for their websites.

Portrait of Chiara Portrait of Chiara, Rootless Agency team
Social Media Manager

Social media, Gen Z content

Chiara

Chiara is the team’s social media queen, with more than three years of experience managing social media. Her specialty is coming up with creative ways to make Gen Z content for clients, so their brands speak the language of a younger audience. At Rootless, Chiara runs clients’ social channels and keeps their feeds full of ideas that feel current.

Portrait of Kevin Portrait of Kevin, Rootless Agency team
Paid Ads Manager

Paid ads, Account management

Kevin

Kevin has more than five years of experience in paid advertising, managing multi-million-dollar accounts for corporations. At Rootless, Kevin runs clients’ paid ad campaigns and brings the care that big budgets demand to every account, whatever its size. When a client wants their ads to bring in real business, Kevin is the one planning the campaigns, launching them and watching the numbers.

Portrait of Katherine Portrait of Katherine, Rootless Agency team
Content Writer

SEO, Content writing, Blogs

Katherine

Katherine has been writing content since 1997 and specializes in SEO and blog posts. When a client works on SEO strategy with Rootless, Katherine is usually the person they jump on a call with. She gathers what she needs about the business on that call, then writes the content herself, with decades of practice behind every piece.

Our home in Hudson Mills

Rootless works from Suite C404, on the fourth floor of Hudson Mills, the brick mill buildings on Broad Street in Hudson. Brick walls, tall windows and plants everywhere: it is where we plan, design, film and build.

Come by for your free discovery call. Coffee, tea or your favorite drink is on us.

43 Broad St, Suite C404
Hudson, MA

Get directions
Inside the Rootless Agency studio: a lounge with a leather sofa, the Rootless logo on a green moss wall, desks under tall windows

Free discovery call

Brewing ideas: a coffee date with Rootless Agency

Ready to take your business to new heights? Start with a free discovery call. Coffee, tea or your favorite drink, complimentary on us.

“

Working with Rootless Agency was a fantastic experience from start to finish!

Lori Glaser Korn, owner of LGK Interiors

Lori Glaser Korn

Owner, LGK Interiors

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“

I can’t say enough wonderful things about Rootless Agency and working with them to bring my brand to life.

CC Lori Glaser Korn, owner of LGK Interiors

Chiara Campoverde

Founder, HOT

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“

Had a super smooth experience working with Xhulio and the Rootless team.

YMCA of Greater Boston

YMCA of Greater Boston

Food Access and Mobile Market pages

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“

I had a fantastic experience working with Rootless Agency to create my website.

J Lori Glaser Korn, owner of LGK Interiors

Joe

CEO, Boston Doors & Windows

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“

Rootless developed our website and we couldn’t be happier.

AS Lori Glaser Korn, owner of LGK Interiors

Alan Sanchez

CEO, Link Solutions

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